Our Hemingway Road Trip Tour is a purely experiential travel adventure. It is a road trip through Northern Spain full of diverse and local experiences connected to the life and writing of Ernest Hemingway.

Ernest Hemingway’s writings inspire the idea that the world is a very fascinating and enjoyable place, so get out there and be adventurous - make the most of the life you live. The Heming-way Tour is a grand road trip to explore the northern region following the steps of Hemingway through the Basque Country, Navarra, La Rioja, Aragon and the French Basque Country Iparralde.

san fermin vip travel fiesta running of the bulls balcony event
san fermin vip travel fiesta street photography workshop once in a lifetime must


Hemingway loved places with a flavour and identity of their own. The Hemingway region we offer consists of 3 communities with individual identities with more than 3000 years of history ready to be explored along the way. Located in the angle formed by the Bay of Biscay on the Franco-Spanish border this region, in a journey of less than 300 kilometers includes two biosphere reserves, one of the best preserved millenary forests in Europe, a European cultural capital, and a European Green capital, as well as some of the most popular and beloved festivals in the world. The region has an endless variety of landscapes and offers unique experiences, including exquisite traditional and modern cuisine and wine recognized worldwide. All this is only 6 hours by train from Paris, 4 hours from Barcelona and 3.5 hours from Madrid.


The Heming-way Road Trip can be experienced year-round and is adapted to the seasons and designed around the renowned traditions and festivals that this region has to offer. Discover the carnivals of Lantz or the Mascaradas de Maule in February, the wine festivals in San Martin de Unx in June, the San Fermin fiesta in Pamplona in July, the Flamenco on Fire week in August, or the Christmas celebrations in Lesaka in December to name a few.

san fermin vip travel fiesta bucketlist moment
san fermin vip travel fiesta street photography workshop once in a lifetime must


Hemingway believed that the best way to get to know a land and its people was by car. Our tours are designed for those who love the road, wish to seize their freedom and set off on an adventure through Northern Spain.


The Heming-way road trip is designed for couples, friends and/or families. We also cater to businesses interested in building business incentives. We can also arrange charity auction packages. We offer a variety of travel packages that are both pre-scheduled or entirely private and personalized.

san fermin vip travel fiesta bucketlist moment


Five Days - Three Territories

Five Days - Three Territories

5 nights accommodation

6 days on the road

5 exclusive Hemingway experiences

Nine Days Of Discovery

Nine Days Of Discovery

8 days accommodation

8 days on the road

1 day on the ocean

7 exclusive Hemingway experiences

Twelve Days Of Singular Experiences

Twelve Days Of Singular Experiences

11 nights accommodation

10 days on the road

1 day on the ocean

10 exclusive Hemingway experiences

As Featured In

northern spain san fermin running of the bulls experience forbes article

Forbes Visits Northern Spain Travel

It’s the last day for the running of the bulls during the San Fermin festival in Pamplona, which means sleep is on the horizon for Stephanie Mutsaerts, founder of Heart of Pamplona. This new Pamplona-based company will make you feel like a local during the world-famous event, which goes 24/7.

northern spain san fermin running of the bulls experience forbes article

Business Jet Traveller Visits Northern Spain Travel

Business Jet Traveller Magazine joins us to the Palomeras de Etxalar to watch wild pigeon catching, a road trip south to the UNESCO Biosphere Reserve for a radical mountain bike adventure, and to bird watch in Pitillas, visit castles and church fortresses, along with a couple of winery visits.

pamplona running of the bulls

Movistar Visits Northern Spain Travel

Once again Movistar and Northern Spain Travel work together to make history in San Fermin. For this year’s Fiesta 2017, we center our attention on Heart of Pamplona guests arriving to Pamplona for San Fermin a day early with time to spare to get some BETA on the Running of the Bulls.

discover the unknown heritage of navarra and pamplona

Get Lost Magazine visits Northern Spain Travel

Pamplona is famous for the one week of the year that it becomes the hell-raising capital of the world. For the other 51 weeks this ancient city is almost unknown to outsiders. Pamplona veteran Mark Eveleigh returns to the Kingdom of Navarra to discover Spain’s best kept secret.